Most consultants hand you a report. Cobi stays until it's actually fixed. Diagnose. Design. Build. Hand off. That's how Fraser Valley businesses stop hitting the same ceiling.
$25K/month in ads. No idea what was working.
The CRM and marketing infrastructure hadn't been built to match the spend. We rebuilt it — tracking, attribution, reporting — so leadership had full visibility.
Cut what wasn't working. Doubled down on what was. Revenue clarity, finally.
$80,000 discrepancy. Three accountants. No answers.
A date/time misconfiguration from a tech migration was shifting transactions between reporting periods. Not a financial problem — a systems problem.
Fixed in days. New processes put in place so it couldn't happen again.
Good people. Nobody sure who owned what.
Responsibilities and decision-making had become tangled as the organization grew. We redesigned the structure and put the right people in the right seats.
Clear ownership. Clear reporting lines. A team that could run without constant intervention.
Profitable. Growing. Hitting the same ceiling every year.
Marketing had no strategy. Operations needed structure. Technology wasn't keeping up. We built all three — and hired the people to run them.
What was stuck became unstuck. And stayed that way.
You don't need to have it figured out. Here's what working together looks like:
I review your organization, talk to key people, and examine what's really happening — not what looks like the problem on the surface. You get a clear executive debrief, not a report full of obvious observations.
Prioritized recommendations and a practical roadmap — not a generic framework. You leave knowing exactly what needs to change, in what order, and why.
I don't hand off a plan and disappear. I get personally involved in establishing what needs to change, working alongside your people to make sure it actually takes hold.
The right leaders, specialists, and systems in place so the organization carries on — stronger, clearer, and no longer dependent on outside help.

Most consultants hand you a report and move on. Cobi stays. He diagnoses what's actually wrong, designs a real solution, builds it alongside your team, and hands off something that runs without him.
Before Airo, he spent years leading technology, marketing, operations, and HR inside complex organizations. He knows what breaks, why it breaks, and how to fix it — for good.
He started Airo because most businesses are capable of running far better than they currently do. They just need someone willing to do more than point at the problem.
Cobi Ellis · Founder, Airo Consulting
"He's one of those rare people who can elevate a team. Principled, sharp, and steady — a deadly combination."
Andrew Young · Westbow
"He addressed operational gaps that were holding back our growth."
Derrick Westbrook · Westbrook Friesen Group
"He took initiative, identified gaps, and delivered real solutions without needing to be prompted."
Farrukh Saeed, CFO · Mint Tiny House
Clients include: Westbow · Westbrook Friesen Group · Mint Tiny House · Mutual Fire Insurance · Highroad Academy · City Life Church · Tynebridge Digital · Adonia Musical Camps · Summit Line Leadership · Su Casa Design · Steephill Industrial
Most leaders already know something isn't right. The ones who move forward are the ones who make one call. That's all this is.
No commitment. No pitch. Just a conversation.
info@airoconsulting.ca · 778-240-9079 · airoconsulting.ca